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hetLAB is Flower of Sound's home base in Milan: an experimental and innovative sound lab where we dive deep into immersive sound, technology, the power of sound, and where our community comes together.

Twenty speakers across two studios sit at the heart of the space, letting us work and export in different spatial audio formats - including local Dolby Atmos (7.1.4 and 5.1.2) - alongside workshops, listening sessions, and ongoing research into how sound shapes attention, presence, and place.

The name is a wink to our Dutch heritage. In Dutch, het means the - so hetLAB simply reads as "the lab".

Doors open September 2026. Leave your details and tell us what you'd most like to see and do at hetLAB. We'll write back personally before opening, and again when the doors are ready.